Brand Identity, Digital Marketing Strategy, Shopify Website Design & Launch with SEO, Meta Advertising
Founded by life healer and Chinese Medicine Practitioner, Katie Brindle, Hayo’u is the UK's original, multi award-winning gua sha and wellness tool specialist brand.
They wanted to elevate their brand to communicate their quality and experience in a luxurious way as well as create a new Shopify website to concentrate on their new eCommerce conversion objectives. We also oversaw their campaign photography, strategy and delivered Meta Ads that increased traffic over 1,000% and conversions 391% whilst improving conversion rate by 376% keeping it at a steady 4% CR overall.
We took Hayo’u’s original branding and gave them an improved identity that created a cohesive and recognisable brand. We then used this to design a beautiful website with a CRO, UX and LTV focus with improved learning content.